Speculative · Speculative — not commissioned
Know-it-all-ways
Typography-only lines in the publication’s own red, each one a small piece of wordplay.
- Client
- The Economist (speculative)
- Agency / organisation
- Self-initiated
- Campaign
- The Economist — speculative
- Project type
- Speculative print
- Industry
- Publishing
The copy
- Know-it-all-ways.
- Say no to Junk.
- Be Marked by Zuckerberg.